Safaris, soccer and the silver screen: South Africa's emergent soft power

SOURCE: HSRC Review
OUTPUT TYPE: Journal Article
PUBLICATION YEAR: 2007
TITLE AUTHOR(S): J.Van der Merwe
KEYWORDS: DEVELOPMENT, NATIONAL IDENTITY, POST APARTHEID SOUTH AFRICA, SOFT POWER
DEPARTMENT: Democracy, Governance and Service Delivery (DGSD)
Intranet: HSRC Library: shelf number 4593

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Abstract

South Africa is a nation that has actively sought to 'punch above its weight' in world affairs, relative to its actual size and strategic importance. This could be partially because of the increasing 'soft power' that South Africa is projecting globally.