Communication and Stakeholder Relations

The directorate's mission is to position the HSRC within South Africa and the rest of the world through communicating and showcasing (marketing) its social sciences research outputs, managing its Stakeholder Relationships.

Activity Areas
1.    Internal / Employee Communication
2.    Media Liaison & Public Relations / Branding & Marketing
3.     Facilitate and co-ordinate the total Communication and Relationship Management process.

The Communication unit shapes perceptions about the HSRC and elevates the organisation's reputation through the creative use of a suite of communication channels, media liaison, signature events and other activities. Our brand identity strategy enhances the HSRC's reputation and presence nationally and internationally. We service our internal constituencies through prompt, proactive and proficient communications.

Communication includes the dissemination of information in a variety of ways, with the common goal of enhancing the organisation's raison d'etre.

These include: 

Research dissemination and positioning the HSRC to all stakeholders
web portal, showcasing of community-based projects, conference support, media management, media training, PR, brand management 

Written and visual communication
electronic and print newsletters, website content management, design, social media 

Project and event management
annual report, Wellness Day, World AIDS Day, internal communication support, road shows and report launches, commemorative events, encouraging diversity during Heritage month, international conferences, corporate social responsibility 

Stakeholder management
keeping MoUs active, showcasing implementation networks, database management, CEO staff meetings, corporate gifts 

Corporate support
research programme brochures, photography, annual reports, pens, writing pads

In addition to its key focus areas, the unit contributes to the ongoing transformation of the organisation.